Digital marketing strategy (Record no. 8728)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00506nam a2200217Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240220s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749484224 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | ENG |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kingsnorth Simon |
| 245 #0 - TITLE STATEMENT | |
| Title | Digital marketing strategy |
| 245 #0 - TITLE STATEMENT | |
| Remainder of title | An integrated approach to online marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Kogan Page Ltd. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2019 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | "xvii,364p." |
| 365 ## - TRADE PRICE | |
| Price amount | 3154.95 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MBA |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | MBA_Books |
| Date last seen | Total checkouts | Full call number | Accession Number | Cost, replacement price | Price effective from | Koha item type | Section | Lost status | Damaged status | Not for loan | Collection | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Bill No | Withdraw | Bill Date | Cat No | Currency |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2024-02-20 | 658.8 | MB10295 | 3154.95 | 2024-02-20 | MBA_Books | M. B. A. | Reference Book | Rajarambapu Institute of Technology, Rajaramnagar | Rajarambapu Institute of Technology, Rajaramnagar | 867/01 | 2021-03-16 | "Pradeep Book Distributors, Pune." | 3154.95 | 589 | Reference Section | 03 March 2021 | 44133 | INR |