Malhotra N. K. <br/><br/>
Marketing research  an applied approach 

 - 5th Ed. 
 - Delhi  Pearson Education  2017 
<br/><br/><label>ISBN: </label>9781292103129 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MBA
<br/><br/><label>Dewey Class. No.: </label>658.83