Nargundkar Rajendra. <br/><br/>
Marketing research text and cases 

 - 4 
 - Chennai.  McGraw Hill Education India Pvt. Ltd.  2024 
 - xxvii, 1 to 552 
<br/><br/><label>ISBN: </label>9789353163389 
<br/><br/><label>Subjects--Topical Terms: </label><br/>INNOVATION, ENTREPRENEURSHIP AND VENTURE DEVELOPMENT (IEV)	
<br/><br/><label>Dewey Class. No.: </label>658.8