Jha S. M. <br/><br/>
Services marketing 

 - 7 Ed. 
 - Mumbai  Himalaya Publishing House  2014 
 - 1 TO 783p. 
<br/><br/><label>ISBN: </label>9789350247365 
<br/><br/><label>Subjects--Topical Terms: </label><br/>BBA
<br/><br/><label>Dewey Class. No.: </label>658.8