Etzel M. J. <br/><br/>
Marketing 

 - 14 . Ed. 
 - New Delhi  Tata Mcgraw Hill Education Pvt. Ltd.  2010 
 - 880p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MBA
<br/><br/><label>Dewey Class. No.: </label>658.334