David J. Luck. <br/><br/>
Marketing research. 

 - 7 Ed. 
 - New Delhi  PHI Learning Private Limited  1987 
 - 1 TO 680p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MBA
<br/><br/><label>Dewey Class. No.: </label>658.8