Clow Baack <br/><br/>
Integrated advertising promotion and marketing communications 

 - 3 Ed. 
 -  Dorling Kindersley South Asia  2007 
 - 1 TO 534p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MBA
<br/><br/><label>Dewey Class. No.: </label>659.1