000 00358nam a2200169Ia 4500
008 240220s9999 xx 000 0 und d
041 _aENG
100 _aTybout Alice M.
245 0 _aKellogg on branding
260 _bWiley India
260 _c2011
300 _a1 TO 334p.
365 _b449
650 _aMBA
700 _aCalkins Tim
942 _cMBA
999 _c6633
_d6633