000 00414nam a2200193Ia 4500
008 240220s9999 xx 000 0 und d
041 _aENG
082 _a658
100 _aKapeerer J. N.
245 0 _aThe new strategic brand management
250 _a4 . Ed.
260 _aNew Delhi
260 _bKogan Page.
260 _c2009
300 _a1 TO 559p.
365 _b495
650 _aMBA
942 _cMBA
999 _c7731
_d7731