000 00404nam a2200181Ia 4500
008 240220s9999 xx 000 0 und d
020 _a9780749443238
041 _aENG
100 _aBraun Thom
245 0 _aThe philosophy of branding
260 _alondon
260 _b"Kogan Page, And Philadelphia"
260 _c2008
300 _a1 TO 192p.
365 _b250
650 _aMBA
942 _cMBA
999 _c8444
_d8444